Betascape – Where Art and Technology Meet

This weekend we’ll be supporting the innovation that happens when artists and technologists collide, through our sponsorship of Betascape 2011.

Last weekend, we sponsored and presented at MobileUXCamp in DC to discuss the ways in which mobile devices are reshaping our interactions with the web. This weekend we’ll be in Baltimore, supporting the incredible work that happens when artists and technologists focus their combined talents.

Betascape is an annual event in Baltimore, aimed at involving designers and developers in ground-breaking work though informative sessions and interactive workshops. Participants come together in groups on the final day to explore the new ideas that emerged over the course of the weekend and create small projects that will be judged and awarded based on their level of innovation.

Betascape’s theme and purpose is analogous with our method of design and development at Intridea. Our design process isn’t detached from our development process; our designers don’t work independently from our programmers. Rather, they work together closely from initial discovery to prototype to the finished product (and beyond).

Designers and developers at Intridea explore our client’s needs together, and when the final design is approved and sent to our development team, the designers stay involved throughout the process to ensure that the UI/UX adapts to any architectural changes that are made during the development process. This ensures that when a product is complete the application is both aesthetically and structurally optimal.

We understand the value of the relationship between artist and technologist and we’re looking forward to talking about our process at this weekend’s neoteric event. Join us in the Interactive Lounge to talk shop or even just to say hello and grab some fancy die cut stickers! If you won’t be at the event, be sure to follow us on Twitter for live coverage of the happenings over the weekend.